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TOURISM AND HOTEL INDUSTRY AWARENESS - October 2023

Oct 2023

Oct 02, 2023

Kanthallur Village Bags Gold Award for Best Tourism Village

  • Kanthalloor village in Idukki district, Kerala where a sustainable and inclusive tourism project of the State Responsible Tourism Mission was successfully implemented, was bestowed with the 'Gold' award by the Government of India in the category of Best Rural Tourism Projects. The project named STREET, which stands for 'Sustainable, Tangible, Responsible, Experiential, Ethnic, Tourism' was implemented in selected places across the state, including Kanthalloor, based on UNWTO's theme 'Tourism for Inclusive Growth'.
  • Kerala Tourism director P. B. Nooh received the award from the Secretary, Ministry of Tourism, India, V. Vidyavathi at a ceremony held at Bharat Mandapam in New Delhi. Kerala Responsible Tourism Mission (RTM) coordinator and state Rural Tourism nodal officer K. RupeshKumar and Kanthalloor village panchayat president P. T. Mohandas were also present.
  • Kanthalloor was selected for the honour after an eight-month-long extensive evaluation of rural village projects across the country. In all, 767 projects from around the country vied for honours, and, 5 of them won 'Gold', 10 won 'Silver' and 20 won 'Bronze.' This honour is a huge endorsement for Kerala's sustainable and responsible tourism initiatives led by the Responsible Tourism Mission.
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