General Awareness

PERSONS IN NEWS - December 2018

Dec 2018

Oct 27, 2021

Former South Korean President Roh Tae-woo Passes Away

Former South Korean President Roh Tae-woo, a major player in a 1979 coup who later became President in a landmark democratic election before ending his tumultuous political career in prison, died in the capital of Seoul. He was 88.
Roh ruled South Korea as President from 1988-1993.
During his five-year term, Roh aggressively pursued ties with communist nations under his "Northward Diplomacy" as communism fell in Eastern Europe and the Soviet Union dissolved.

Oct 26, 2021

First Ecuadorian to Win Global Medal Shot Dead

Ecuadorian sprinter Alex Quiñónez was fatally shot in the port city of Guayaquil.
Quiñónez, who was 32, became a national hero in 2012 when he reached the 200-metre final at the London Games, finishing seventh in a race won by Usain Bolt.
Then in 2019 he became the first Ecuadorian athlete to win a global medal in a track event when he finished third at the World Championships in Doha.

Oct 23, 2021

Colin Powell, First Black US Secretary of State, Passes Away

Colin Powell, the trailblazing soldier and diplomat whose sterling reputation of service to Republican and Democratic presidents was stained by his faulty claims to justify the 2003 US war in Iraq, died of Covid-19 complications. He was 84. He instead joined President George W. Bush's administration in 2001 as secretary of state. He was the first Black person to represent the US government on the world stage.

Adidas Ropes in Deepika Padukone as Global Brand Ambassador

Sportswear retailer Adidas has announced its partnership with Bollywood actressDeepika Padukone who will endorse Adidas women globally. The move comes as it builds a stronger brand salience among female shoppers.
With Padukone joining Adidas' powerful roster of women athletes and partners around the globe, Adidas strengthens its focus on democratizing and diversifying sport for women through inspiring personalities.
Padukone joins an already dense line-up of female brand ambassadors associated with Adidas in India—including weightlifting heavyweight Mirabai Chanu; boxers Lovlina Borgohain, Nikhat Zareen and Simranjeet Kaur; sprinter Hima Das, and squash player Dipika Pallikal.

Oct 22, 2021

Realme Appoints KL Rahul as Brand Ambassador

Chinese smartphone brand Realme appointed international cricketer KL Rahul as its brand ambassador. The cricketer will endorse its smartphone category, the company said in a statement. Realme's partnership with the athlete, it said, reinstates its brand ideology of being youth-oriented.
KL Rahul has created a recognisable niche among the youth. His performance in the sport, inspiring growth story, and effortless off-the-field style aligns with the brands' ideology to be powerful and stylish.
The partnership will strengthen the brand proposition of cutting edge technology and quality-driven products.

Oct 21, 2021

CoinDCX in 2021 Ropes Ayushmann Khurrana

Cryptocurrency exchange CoinDCX announced that it has signed actor Ayushmann Khurana as the face for its latest campaign 'Future Yahi Hain'. The drive is launched to address key concerns surrounding crypto investments amongst the Indian audience.
The kickoff ad to be released during the festive season will feature the actor taking a humorous yet informative approach on crypto, busting myths around the subject.

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