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Marketing Management

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Get tests and other preparation material on various aspects of marketing as well as marketing GK.

discussions

This discussion is intended to discuss major concepts, terms and terminologies related to marketing, reasons to opt for marketing as a specialization, profiles offered like product manager, brand manager, digital marketing manager and their tasks etc. These details will help a student decide his specialization and also prepare for placements.

Vikas Ghori
Posted 10 months ago

It is very hard to differentiate yourself from competitors because product , price are identical in B2B. Which is the factor through which you can differentiate yourself from competitors?